FOR IMMEDIATE RELEASE
Sync Licensing Authority Eugene Galushenko Sits Down with MUBUTV’s Eric Knight & Ritch Esra to Reveal What It Really Takes for Independent Artists to Get Their Music Placed in 2026 and Beyond
HOLLYWOOD, CA – Monday, October 19, 2026 – Eugene Galushenko, acclaimed international DJ, producer, and leading sync licensing expert, joins hosts Eric Knight and Ritch Esra for an insightful and practical conversation on the latest episode of MUBUTV’s Music Business Insider Podcast. Galushenko pulls back the curtain on the “do’s and don’ts” of sync licensing, highlighting the critical steps, challenges, and opportunities facing artists as they seek placements in film, television, advertising, and streaming in today’s global music marketplace.
From his unique perspective working with catalogs that span everything from obscure Iranian folk music to classic African grooves, Galushenko details his path from DJ and producer to building one of the industry’s most respected sync companies. He shares candid insights on the most common mistakes artists and songwriters make when pitching for placements — including chaotic paperwork, missing split sheets, and lack of clean masters — and why getting the technical, legal, and creative fundamentals in order is the difference between opportunity and lost revenue.
Listeners will discover:
The essential checklist for getting music “sync-ready”—from signed split sheets, instrumentals and stems, to proper metadata and using industry-standard platforms like Disco.
Why brands and ad agencies in 2026 are demanding more unique, idiosyncratic sounds and are sourcing music globally to match diverse storytelling needs.
How streaming has radically expanded the types of music landing placements, with increased demand for left-field, experimental genres, deep cuts, and authentic artistry over generic “for-sync” tracks.
The evolving nuances in music requests across global brand markets, from luxury-focused French campaigns to region-specific soundtracks for international series.
Actionable advice for independent musicians: why finding the right sync agency with genuine alignment and strong connections can make (or break) a career in music for film and television.
This episode goes beyond theory, offering real-world, step-by-step advice for artists committed to making sync licensing a reliable revenue stream. “Be uniquely yourself, but know the business,” says Galushenko, distilling his key philosophy for sustainable success.
Find this essential conversation on the MUBUTV Music Business Insider Podcast, available Tuesday, October 20, 2026, on all major platforms.
For more information on MUBUTV, contact:
John Sanders at:
Phone: 424.245.0416
Website: www.mubutv.com
Ritch Esra & Eric Knight are available for interviews across all media.
ABOUT MUBUTV
MUBUTV™ | Music Business Television is an online music business channel featuring news, original programming, and interviews with leading experts in the music industry. Its mission is to educate, empower, and engage musicians and industry professionals of the twenty-first century.
About MUBUTV’s Music Business Insider Podcast:
The video series takes a deep dive into the many challenges and nuances of building a viable and sustainable career in today’s new music business. Guests have included music attorney and author Donald Passman, producer Mike Clink [Guns N’ Roses], A&R legend John Kalodner, independent artist Ari Herstand, and more. Hosted by Ritch Esra and Eric Knight, co-founders of the platform.
###
